Oklahoma Association of Realtors new home search engine starts slow

Realtors logo

It takes a mixed metaphor to explain the wobbly debut of a new sorta-kinda statewide search function — for homes for sale — on a website owned by the Oklahoma Association of Realtors.

It didn’t exactly fail to launch. It did launch. But it doesn’t seem to have gained much traction, mainly because of the complexities of the numerous separate organizations behind what it means to be a Realtor. Even some Realtors were confused judging from comments on social media.

First, the site: It’s https://oklahoma.realestate/.

It says right there on the home page: “Find Your Home. The Statewide Network of Oklahoma Realtors.” Elsewhere, it says: “Search OK real estate listings for OK homes for sale and other available OK properties.”